How To Get The Most From AdWords

Would you like to increase traffic to a particular site? Would you like to make more affiliate cash sale??

Google AdWords are a great way to do that, for the same reason: Your one-man-show (or, one-woman-show!) has the same amount of AdWord space as meganational corporations like GE or GM.

These popular ads are 4 lines long. The top line is the title, there are two middle lines, and the fourth line is the URL. Every single add is the same. Unfortunately, too many businesses use the same-old approach when writing AdWords ads.

Here are some great ideas to help you AdWords fly off the screen and shake your prospects by the shoulders and say “hey, go to this site!”

Title Line

Ask a question in your Title line and don’t answer it in the middle two lines. Instead, simply entice your prospect to visit your site for more information. (For example, “Do you want to earn more money without working harder?”)

Remember the AIDA principle (Attention, Interest, Decision, Action) and get your prospect’s attention with the title). Be shocking, outrageous, and catchy.

Body text

Write down what you want to say, then work on shortening it. Don’t try shortening your ad first. Don’t waste words. Each word is precious. Be sure to use power words and short, readable sentences. Write several ideas down and have a few friends pick their favorite.

Throughout your ad, use powerful, motivating words like “free,” “fast,” and “new.” (For example, “Hurry, for a limited time, you can get this free solution downloaded to your computer instantly!” Tantalize your prospects with the words “learn more.”

This section requires you to use the Interest and Decision portions of the AIDA sales-writing format.

URL

Don’t forget about the URL! Harness the power of the fourth AdWords line. If you don’t have a URL that talks about your business, consider buying one. Preferably, buy a URL that shows how you provide a solution… don’t highlight the problem. (For example, “www.DownloadMoneyMakingIdeasNow.com”)

Use a clever URL to help people take action and click to your site.

One great AdWords ad might look like this:

Want to earn huge cash online? Quit your job. Don’t waste time commuting. Live free! www.Work-From-Home-Success.com

Another one might look like this:

Don’t click on this site. We want serious investors. No window-shoppers. www.Double-Your-Money-In-One-Year.com

Enjoy the same sized billboard as the multi-national corporations. Be clever and daring and get customers to your site!

If you want to learn more about how to drive High Quality Targeted Traffic to any website then just go here:

http://www.imsmarketing.biz/PowerRecruiting.html